Muri Q2 2023, UbuhindeNukuri Wireless Stereo (TWS) ugutwi isoko ryagize iterambere ryinshi, ryiboneye 34% byumwaka ushize ku bicuruzwa byoherejwe. Uku kwiyongera ntikwagize ingaruka ku isoko rya TWS mu gihugu gusa ahubwo ryagize uruhare mu kuzamuka kwisi. Raporo yuzuye yakozwe na Counterpoint ivuga ko ibintu bitandukanye byatumye iryo terambere ryiyongera, bikubiyemo ishyirwaho ry’ingero zishingiye ku ngengo y’imari, kwiyongera kw'ibisabwa ku buryo buhendutse, ibikorwa byo kugurisha ibihe ku mbuga zikomeye za e-bucuruzi nka Flipkart Big Saving Days na Amazon Iminsi Yambere, kugabanya ibicuruzwa, nibikorwa byo kwamamaza kumurongo.
Ibiranga abasangwabutaka byakomeje kugaragara cyane ku isoko rya TWS, bifata imigabane ishimishije 75% y'ibicuruzwa byose mu gihembwe gishize. Ibi byagaragaje impinduka ziva ku migabane 80% y’isoko yari ifite n’ibirango by’Abahinde muri Q2 2022. Ikigaragara ni uko ibirango by’Ubushinwa byagaragaje ko byongeye kwiyongera mu gihembwe cya kabiri 2023, bituma imigabane igera ku 17% ku isoko - iri hejuru cyane mu gihembwe cya karindwi gishize. Abashoramari bakomeye bo mu Bushinwa TWS, barimo OnePlus, Oppo, Realme, na Xiaomi, bagize uruhare runini mu kuzamura iri terambere.
Raporo ya Counterpoint iteganya ko 41% byiyongera ku mwaka ku mwaka ku isoko rya TWS mu Buhinde mu 2023. Iri terambere ryateganijwe riteganijwe kongererwa ingufu mu kugurisha ibihe by’iminsi mikuru ndetse no kurushaho guhitamo imiyoboro yo kuri interineti. Byongeye kandi, isoko irashobora kwibonera iyinjizwa ryibirango bishya, birashoboka kuyobora ibibanza byinshi kugurisha kumurongo.
Abakinnyi bakomeye ku isoko rya TWS yo mu Buhinde berekanye ibikorwa bigaragara:
1.Ubwato: Gukomeza kwiganza, Ubwato bwabonye umwanya wa mbere mu gihembwe cya 12 gikurikiranye. Ubwiyongere bw'ikirango 17% ku mwaka ku mwaka byatewe na moderi zihendutse, kuzamura inganda zaho, no kugurisha ibyabaye kuri interineti. Ikigaragara ni uko moderi esheshatu zerekana amatwi ya Boat yashyizwe mu myanya 10 ya mbere yagurishijwe.
2.Boult Audio: Gusaba umwanya wa kabiri, Boult Audio yikubye hafi inshuro ebyiri kwiyongera kwumwaka-mwaka, bitewe no gukundwa kwicyitegererezo cyayo cyiza cya TWS.
3.OnePlus: Hamwe niterambere ridasanzwe rya 228% umwaka ushize, OnePlus yabonye umwanya wa gatatu kumasoko, bitewe nitsinzi rya Nord Buds.
4.Urusaku: Kubona umwanya wa kane n'umugabane wa 7% ku isoko, Urukurikirane rwa VS rwa Noise rwagize uruhare runini mu ruhare rwarwo ku isoko.
5.Mivi: Hamwe no kwiyongera kwa 16% umwaka ushize, Mivi yegukanye umwanya wa gatanu, azana moderi ndwi nshya murwego rwo munsi y’ibiciro 2000.
6.Realme: Realme yafashe umwanya wa gatandatu hamwe no kwiyongera kwa 54% umwaka ushize, kandi Techlife Buds T100 yagaragaye nkimwe mubintu 10 byambere byigihembwe cya kabiri gikurikiranye.
Ibindi bicuruzwa bizwi nka Oppo, JBL, Ptron, Portronics, Truke, Wings, na Fastrack nabyo byasize ikimenyetso ku isoko rya TWS rifite imbaraga.
Igihe cyo kohereza: Ukuboza-07-2023
